Millennial Beauty is the exclusive licensing partner of O Boticário, which is the largest cosmetic franchise in the world being ranked #14 globally. It has 4,070 stores in Brazil, Portugal, Mexico, Bolivia, Peru, United States, Paraguay, Japan, France, Angola, Venezuela and United Arab Emirates.
Category : Beauty and Personal Care
Founded : 2017
Invested : 2017
Website : Oboticario.ae
The primary investment thesis of Global Millennial Capital has been to develop the GCC operations for O Boticario brand, through an omni channel operational approach with a key focus on digitization. The venture capital team has been instrumental in managing and setting up the venture from ground up inclusive of multi-channel development, marketing strategies, people development among other key performance management initiatives. During a short period of 18 months, Millennial Beauty entered 4 diversified channels of sale, with over 55 points of sale.